Business Managing Organizations and Leading People

Question: Discuss about the Business Managing Organizations and Leading People. Answer: Introduction: The company is a retail company that wants to expand its business in digital world which would increase the revenue of the company along with brand image. Radical change should be implemented in this perspective so that the employees of the company can quickly adopt changes in their new business model. Radical change in this perspective includes rapid changes in the business model that is focused on promotion and sales on the digital world. However, the employees are having expertise on traditional selling. Participative leadership will be followed in the organization by using Lewins change management model. There are three steps of the model such as unfreeze, change, and refreeze (Rossberger Krause, 2015). Participative leadership will involve the employees of the organization in the formation of new business model, obtaining input from them, developing the minds of the employees, coordinating the effort, resolving differences and finally implementing the change. The new business model will focus on the formulation of digital strategies that includes key success factors of quality service, improved brand image, promotional effort and after sale service to the online customers. The employees must be provided with training regarding the business model and operating on a digital basis. Lewins model of change management is a perfect model in the implementation of the participative leadership. It includes in identification of the barriers of the new strategy of change in the first stage i.e. unfreeze. In the second stage, i.e. change, the employees are trained after removing all the hindrances (Manchester et al., 2014). The last stage i.e. the unfreeze suggests that the employees are finally agreed with the proposed change i.e. the new business model of the company in the digital world. References Manchester, J., Gray-Miceli, D. L., Metcalf, J. A., Paolini, C. A., Napier, A. H., Coogle, C. L., Owens, M. G. (2014). Facilitating Lewin's change model with collaborative evaluation in promoting evidence based practices of health professionals.Evaluation and program planning,47, 82-90. Rossberger, R. J., Krause, D. E. (2015). Participative and Team-Oriented Leadership Styles, Countries Education Level, and National Innovation The Mediating Role of Economic Factors and National Cultural Practices.Cross-Cultural Research,49(1), 20-56.